A little bit about the client
Logo & Brand Design for a new Conscious Leisurewear Brand, FENIX. The launch collection is designed using recycled Paragliding Sails, how cool is that
The client wanted a fiery brand, with reds and oranges and an illustrated Pheonix Icon. The icon was mixed with the I of the word FENIX (Spanish for phoenix) making her seem as if she is sitting proudly on top of a column, along with the added subliminal message in English ‘I Pheonix’. It´s all about rising up and being part of something better.
I just love the concept of beauty and new life coming from old products, recycling. I was so grateful to work on this because these are the kind of businesses I really believe in.