A little bit about the client
A new elegant logo, identity and look for The Palm Beach Club at the Hilton Aruba Caribbean Resort & Casino, in collaboration with HKB-DESIGNS.
The Palm Beach Club needed a new identity to match their make over. They asked for something elegant and timeless. The abstract palm leaf steps away from the cliche and the motif creates a flexible focus for the brand.
Teamwork and great communication make for successful designs.
